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  • When users perceive a clear benefit from an ad, they are more likely to interact with it, which can raise ad engagement rates and increase developer earnings. To make sure that reward-based video ads improve user experience rather than worsen it, developers should carefully consider where and how often to place them. Developers can increase revenue while providing users with a positive ad experience by either integrating these ads at natural breaks in the app experience or making them an optional way to improve gameplay.
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  • In-app purchases and virtual goods are two viable revenue streams that can be leveraged to provide users with an improved app experience. Developers must find a balance between providing worthwhile products and preventing a pay-to-win situation when introducing in-app purchases & virtual goods. Consumers ought to believe that the things they buy are improving their lives, not giving them an unfair advantage over other people. Offering a variety of purchase options is also crucial in order to accommodate varying user budgets and preferences. Also, in order to encourage in-app purchases, developers ought to think about providing exclusive items or time-limited promotions.
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