A popular tactic is the freemium model, in which the game can be downloaded for free but allows in-game purchases for extra features or content. Developers can increase their player base and make money from people who are prepared to pay for betternew earning game experiences by using this strategy. But finding the ideal balance between free & paid features is essential; too few restrictions can hurt potential revenue, while too many can irritate players. Subscription-based models, which have become more and more popular in recent years, are another successful monetization technique. Developers can establish a consistent revenue stream and encourage sustained player engagement by charging a recurring fee for access to exclusive content or features.